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Why did the narrator say we'd never know if the owl bit after three?

Research question: Why did the ad's narrator say the world may never know the answer if the owl had already bitten through after three licks?

The records show the narrator's line 'The world may never know' comes right after the owl bites 1. The narrator's point is that the question of how many licks it takes is never actually answered in the commercial 2. Mr. Owl's three-lick claim is presented as a low-count gag, since his conclusion ignores that he bit the pop himself 3. The records show Mr. Owl pretends to know the answer only so he can eat the boy's Tootsie Pop himself 4, but the facts do not explicitly tie the bite to the three-lick count.

Checked 2026-10-21. Only documented and supported facts are used.
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Sources

[1] supported
In the commercial's script, the narrator says 'The world may never know' right after the owl bites, which is the line the question refers to.
"Narrator: The world may never know."
Tootsie Roll Pop Commercial
[2] supported
The ad's narrator says the world may never know because the question of how many licks it takes is never actually answered in the commercial.
"It's never said how many licks it actually takes, with The Stinger stating, "The world may never know.""
How Many Licks Does It Take? (Advertising) - TV Tropes
[3] supported
Mr. Owl's claim of three licks is presented as a low-count gag, since his conclusion ignores that he bit the pop himself.
"Mr Owl concludes that it takes a mere three licks to reach the center of the Tootsie Pop, acting as if his decision to bite it had nothing whatsoever to do with that conclusion."
How Many Licks Does It Take? (Advertising) - TV Tropes
[4] supported
Mr. Owl pretends to know the answer only so he can eat the boy's Tootsie Pop himself.
"Mr. Owl pretends to know the answer to the boy's question, just so he can eat his Tootsie Pop for himself."
How Many Licks Does It Take? (Advertising) - TV Tropes