How many part-time sellers keep going after a year, and what do they earn?
Research question: How many people who sell online part-time are still selling a year later, and how much do they make in the months they do?
The records do not give a one-year retention rate for part-time sellers. The closest figure is that 32 percent of sellers active in 2011 were still active in their fourth year on the platform, but that is a multi-year measure, not a one-year figure for part-time sellers 2. The records also do not say how much part-time sellers earn in the months they sell, noting only that some Etsy sellers sell for extra pocket money while others depend on their shops for support 1. The newest fact is from a filing dated March 1, 2016, with data as of December 31, 2014 2, so it is roughly eleven years old as of October 2026.
Sources
"Some Etsy sellers are looking for extra pocket money, while others depend on their shops to support themselves and their families."10-K ETSY INC (ETSY) (CIK 0001370637) 2016-03-01
"Thirty-two percent of 2011 Active Sellers remained active sellers through their fourth year on the platform, as of December 31, 2014."10-K ETSY INC (ETSY) (CIK 0001370637) 2016-03-01
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